“It is not the strongest of the species that survives, nor the most intelligent, but the one most adaptable to change” - Charles Darwin

SapienLab was founded by Pedro Ruas and Alek Singer, two undergraduate students at USC’s Marshall School of Business. Driven by consistent adaptability and innovation, we bring a unique, results-focused perspective to the ever-evolving world of digital marketing. Our passion for success shapes how we tackle challenges, develop strategies, and overdeliver measurable growth for our clients, helping their businesses scale and thrive in today’s competitive markets.

‍The Sapien symbolizes evolution, growth, and continuous improvement—principles that define who we are. At SapienLab, we believe marketing is both an art and a science, where creativity and data-driven precision converge to craft transformative campaigns.

We view our clients as partners, not transactions–creating relationships built on trust, shared vision, and measurable success. Join us as we evolve, adapt, and redefine what’s possible in digital marketing. Together, we’ll turn your growth potential into reality.