Born in Brazil and shaped by global experiences, Pedro has developed a unique perspective on business, marketing, and consumer behavior. As a student in the World Bachelor in Business program—studying across Los Angeles, Hong Kong, and Milan—he gained deep insights into international markets and strategic growth. His time working with startups in Miami sharpened his ability to scale brands through innovative marketing and data-driven strategies. At SAPIENLAB, he helps businesses break barriers, drive revenue, and achieve lasting success through creative and strategic reinvention.